Your proposal materials

Most wellbeing offers rely on surveys and general advice. We measure each person's stress physiology at home (hair and saliva cortisol, heart rate recovery and a validated self-assessment) and turn it into 3 to 5 personal habits. These are tracked daily and re-tested. It is framed as performance support for top talent, not as a wellbeing perk.

Clients see the best results with one solution and one plan. Our diagnostics already include a scientifically validated self-assessment on work environment, habits and health, so a separate survey is not needed. Each participant gets one report and one action plan.

We do not measure stress itself, but the price the body pays for it (allostatic load), summarised in the Body Reserve Score. People express stress differently, for example through sleep, gut or mood. The score captures this in one number, and the interventions are always personal. At group level we show how many people move from a dysregulated state to a coping or optimal state.

In two ways. First, the pilot's pre/post biomarker data, linked to published research on cortisol, sleep and productivity. The business case is in the latest proposal above. Second, anonymised group results can be compared with your own data, for example 360 feedback or retention, for groups of more than 20.

The diagnostics are a wellness service, not a medical one, and cannot diagnose disease. The default kit has no blood markers. If results suggest an elevated risk, the coach recommends that the participant sees their own GP. Clinical care is never part of the program.

Yes. The coaching changes for a VP compared with an MD or Director. VPs are often less in charge of their schedule, so the focus is more on self-regulation, morning preparation and evening recovery, nutrition and movement patterns. On top of that, our seasoned health coaches with medical training and our executive performance coaches adapt every session to the individual.

Jan-Philipp recorded a short video with a more personal answer (video password: HSBC_SAPIENS!).

No problem. The test also works with saliva only. For people without hair we measure more hormones in saliva instead.

No, Sapiens does this. Each participant picks one bottleneck and 2 to 3 habits. An opt-in daily WhatsApp check-in takes 5 seconds: did I do my habits, plus one personal outcome question such as energy. If someone drops their habits, their coach calls or texts them. Around day 90, a follow-up test and debrief show what has shifted.

Participation is opt-in, which keeps motivation high. After a kick-off we usually see around 95% opt in. A drop of 20 to 30% after the first round is normal, and the follow-up test and debrief are built in to bring people back.

A kick-off, ideally in person, with a pro athlete and an HSBC senior leader who shares their own story. The leader does not need to endorse Sapiens, only to show that managing energy matters. And a simple message: you get out what you put in.

At the end. Sapiens builds leadership capacity, the size of the toolbox. Korn Ferry adds leadership skills, the tools in the box. Building capacity first helps the new skills stick.

We suggest optional, not mandatory. It helps the small group (around 5%) whose main bottleneck is their work environment rather than habits or thought patterns. Coaches recommend it individually when it fits. Nothing is reported back to HSBC.

No. Participants share their data with Sapiens only, and HSBC never receives individual results. Samples carry a random code, never a name, and only the participant's coach knows who is behind it. HSBC receives anonymised group results only for groups of more than 20 people.

Data is stored on Microsoft Azure in the EU (the Netherlands, Frankfurt and Ireland) under strict access rules. We sent a data security document for HSBC on 12 October 2026 and are happy to join a call with your data privacy team. Full details are in our privacy policy.

We ship kits worldwide and have so far covered every market a client needed, for example from China to Brazil and Dubai for Danone. For the few remaining countries we check the legal requirements case by case.

No. The latest proposal applies the at-scale price, including the 5% discount, to a 25-person pilot, given the intention to scale. The minimum group size is 20 people.

Yes. We offer complimentary kits to HSBC decision makers. Write to support@be-sapiens.com to order one.

Yes. Here is an anonymised sample report.